Zizi Dani's profile

Lepak KL (A Branding Project)

Lepak KL
Despite the hustle and bustle of Kuala Lumpur, amidst all that, lies a famously known leisure culture to all Malaysians called Lepak. Lepak - pronounced as 'leh-pak", according to the Oxford Dictionary means 'chill' or 'to spend one's time aimlessly loitering or loafing around.' In a sentence, it is used like this: "Let's go lepak at the new cafe that just opened downtown!" Through this re-branding of Kuala Lumpur, I hoped to highlight the fun and laid back areas or activities one can still have in a busy city like Kuala Lumpur.  
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Lepak KL (A Branding Project)
Published:

Lepak KL (A Branding Project)

Published: